Blog
Poznámky o performance marketingu, analytike a raste — z reálnych kampaní.
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Microsoft Ads now lets you A/B test bidding, targeting and creative in Search, Shopping, Audience and PMax campaigns. Here is what to test first and how.
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Since September 24, 2026, any merchant can show loyalty member pricing and shipping perks in Google’s free listings, no Google Ads account needed. Here is what to set up.
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Google now lets Demand Gen image ads on YouTube Shorts and Gmail open your landing page in one tap. Here is what e-shops should set up and test for Q4.
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GA4 dashboards put your main e-shop KPIs on one page inside Google Analytics. Here is what fits in 15 cards, and when you still need Looker Studio.
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Google’s 2026 holiday Merchant Center updates reward richer product feeds. Here is what to add before Q4, in what order, and how to check it worked.
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GA4 can now accept event data only from domains you approve. Here is how to build the allowlist, test it safely and avoid deleting your own conversions.